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1. About Us
2. Privacy
3. Security
4. Returns and Exchanges
5. Ordering and Payments
6. Shipping Information
7. FAQs
The Asian Food Channel or AFC is the first and only regional Asian food TV channel in the region. It's a new pay channel that provides a mix of both Eastern and Western programmes in a variety of formats.
It was launched in mid-2005 into multiple territories across the region starting with the world's windows into Asia, Singapore and Hong Kong. Going beyond just pretty pictures, AFC commissioned high quality programmes and is currently working to produce programmes that would delight its viewers.
In addition to broadcasting rich food programming, as experts in the domain of all things food, AFC also operates an online store which carries high quality kitchen products that have earned AFC’s seal of approval after passing a series of intensive tests. We stand 100% behind all the products sold on our site which is why we offer a full money back guarantee. You’ll also be happy to hear that our products are sold below standard retail prices and are delivered within 2-3 days throughout the region.
We hope you enjoy our programming for your entertainment and our products for your cooking needs.
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The Asian Food Channel Network Pte Ltd (AFC) cares about your privacy and has created this Privacy Policy to inform you of our policies regarding the collection, use, protection and disclosure of personal information received from users of our website. This Privacy Policy may be updated at our discretion for any reason.
By using our Site you are agreeing with the terms of this Privacy Policy. In addition, you agree to allow us to process your information as detailed in this Privacy Policy now and as amended by us in the future. The term "Processing" is defined as using cookies on a computer and other personally identifiable information in any way, including, but not limited to, collecting, storing, deleting, and disclosing information.
If you have any questions or comments about AFC’s Privacy Policy or our use of your private information, please contact us using our contact form.
Our primary goals in collecting personal information are to provide you with the product and services made available through the Site, including, but not limited, to communicate with you and to measure audience statistics.
In addition, we may use your contact information for marketing purposes, and to send you information about, our products and services. At any time, however, you may opt out of such contact by following the unsubscribe instructions provided in any of our communications. We will also share your contact information with sponsors and advertisers who run contests on our site as well as for purposes of marketing by our sponsors and advertisers, however, we will not sell your contact information to unaffiliated third parties.
When you visit the Site, our servers automatically record information that your browser sends whenever you visit a website ("Log Data" ). This Log Data may include information such as your IP address, browser type or the domain from which you are visiting, the web-pages you visit, the search terms you use, and any advertisements on which you click. For most users accessing the Internet from an Internet service provider the IP address will be different every time you log on. We use Log Data to monitor the use of the Site and of our Service, and for the Site’s technical administration. We do not associate your IP address with any other personally identifiable information to identify you personally, except in case of violation of the Terms of Service.
Like many other websites, we use cookies to collect additional website usage data and to improve the Site and our service. A cookie is a small data file that we transfer to your computer’s hard disk. We do not use cookies to collect personally identifiable information. AFC may use cookies to analyze how you interact with the Site and our Service, to monitor aggregate usage by our users and web traffic routing on the Site. Cookies may also be used to help speed up your future activities at our sites. For example, a site can recognize that you have provided Personal Information to us and refrain from requesting the same information a second time.
We work with certain trusted third parties to perform functions and provide services to us, including, without limitation, hosting and maintenance, customer relationship, delivery services, database storage and management, and direct marketing campaigns. We will share your personally identifiable information with these third parties, but only to the extent necessary to perform these functions and provide such services, and only pursuant to binding contractual obligations requiring such third parties to maintain the privacy and security of your data.
AFC works with government and law enforcement officials or private parties to enforce and comply with the law. We may disclose any information about you to government or law enforcement officials or private parties as we, in our sole discretion, believe necessary or appropriate to respond to claims, legal process (including subpoenas), to protect the property and rights of AFC or a third party, the safety of the public or any person, to prevent or stop any illegal, unethical, or legally actionable activity, or to comply with the law.
AFC may sell, transfer or otherwise share some or all of its assets, including your personally identifiable information, in connection with a merger, acquisition, reorganization or sale of assets or in the event of bankruptcy. You will have the opportunity to opt out of any such transfer if the new entity's planned processing of your information differs materially from that set forth in this Privacy Policy.
AFC is very concerned about safeguarding the confidentiality of your personally identifiable information. We employ administrative, physical and electronic measures designed to protect your information from unauthorized access.
We will make any legally-required disclosures of any breach of the security, confidentiality, or integrity of your electronically stored personal data to you via email or conspicuous posting on this Site in the most expedient time possible and without unreasonable delay, consistent with (i) the legitimate needs of law enforcement or (ii) any measures necessary to determine the scope of the breach and restore the reasonable integrity of the data system.
Our Site contains links to other websites. The fact that we link to a website is not an endorsement, authorization or representation of our affiliation with that third party. We do not exercise control over third party websites. These other websites may place their own cookies or other files on your computer, collect data or solicit personally identifiable information from you. Other sites follow different rules regarding the use or disclosure of the personally identifiable information you submit to them. We recommend that you read the privacy policies of the other websites you visit.
The Site is not directed to persons under 18. If a parent or guardian becomes aware that his or her child has provided us with personally identifiable information without their consent, he or she should contact us at info@asianfoodchannel.com. We do not knowingly collect personally identifiable information from children under 13. If we become aware that a child under 13 has provided us with personal identifiable Information, we will delete such information from our files.
AFC shall not be liable for any damages of any nature relating to the use of this web site(s) or any hyperlinked web site(s).
The material that is presented on this web site(s) is for informational purposes only. Despite our best efforts to provide accurate information, errors may occasionally appear. Please verify any and all information that is vital to your decision before acting on information you've obtained on this web site(s).
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Asian Food Channel recognizes that security is of the utmost importance to our customers. For your protection, we use the services of WorldPay, a global leader in secure online payment transactions.
Any communication between the shopper and WorldPay is encrypted to the maximum strength supported by the shopper's browser using 128 Bit SSL (Secure Sockets Layer) encryption technology. Shoppers are also protected from fraudulent use of their card in a "card not present" environment, by their card issuers. The card issuers provide the right for shopper to dispute a transaction if the goods/services did not arrive or if the card was used fraudulently.
Data storage on WorldPay systems, and the communication between WorldPay and the worldwide banking networks, is regularly audited by the banking authorities to ensure a secure transaction environment. We also ensure that we stay up-to-date with the latest versions of any third-party code we use, and continually review our own proprietary code.
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To initiate the refund or exchange process, please email us at shop @ asianfoodchannel.com with the subject refund/exchange.
At Asian Food Channel, we stand 100% behind our products which is why we offer a full money back guarantee on all products purchased from our site within seven (7) days of delivery. Products need to be unopened and returned in their original packaging. AFC will also pay for the return shipping charges using our delivery services so no money will come out of your pocket. You can also exchange opened products that are faulty due to manufacturer’s defects by sending it back to us within seven (7) days of purchase. Once we receive it, we will inspect it to assess the cause of the defects. If, at our sole discretion we deem the defects to be caused by the manufacturer, we will send you a new one at no charge. Should we determine the defects are not caused by the manufacturer, you will be required to pay for return shipping.
For Refunds, your money will be refunded within six (6) weeks. In many cases, you will receive your money before this. This time period includes the time it takes to receive your product from the shipper, processing time, and the time it takes for your credit card or financial institution to refund the money.
For Exchanges, you can expect to receive your product within six (6) weeks. This includes the time for us to receive the product from the shipper, process the exchange, and ship out the replacement product to you.
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Asian Food Channel recognizes that security is of the utmost importance to our customers. For your protection, we use the services of WorldPay, a global leader in secure online payment transactions which provides 128 Bit SSL (Secure Sockets Layer) encryption technology.
Asian Food Channel accepts the following credit cards and payment methods for its online transactions: MasterCard and Visa Credit and Visa Debit. These online transactions are made secure through WorldPay.
Asian Food Channel currently ships products to Indonesia, Hong Kong, Malaysia, Singapore, Brunei, Thailand and Philippines. Below is a table of the tax rates which include import taxes that apply in each of these territories:
| Country |
Tax |
| Malaysia |
25% |
| Philippines |
15% |
| Singapore |
7% |
| Hong Kong |
0% |
| Indonesia |
15% |
| Brunei |
0% |
| Thailand |
30% |
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Asian Food Channel currently ships products to Indonesia, Hong Kong, Malaysia, Singapore, Brunei, Thailand and Philippines. Our delivery methods are the same for each country:
2-3 working days delivery of all goods.
Your product will ship out of the warehouse in 24 hours if you order before 1200h Singapore time. If you order after 1200h Singapore time, your order will ship in 48 hours. Once your order ships, Asian Food Channel will provide you with a tracking number that you can use to track your order online with our delivery partner.
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- Can I return a product if I am not satisfied with it?
- Do I receive a full refund if I return a product?
- Can I check the status of my order?
- How long will my order take to reach me?
- Is it safe to use my credit card online?
- What is WorldPay?
- Do you ship to multiple addresses?
- Which countries do you ship to?
- Do I have to use a credit card to purchase products on the AFC shop?
- Can I return a product if I am not satisfied with it?
At Asian Food Channel, we stand 100% behind our products which is why we offer a full money back guarantee on all products purchased from our site within seven (7) days of delivery. Products need to be unopened and returned in their original packaging. You can also exchange faulty products for new ones by sending it back to us within seven (7) days of purchase. Once we receive it, we will send out a new one to you. Please see our Return and Exchanges section for full details.
- Do I receive a full refund if I return a product?
When you return a product within seven (7) days of delivery unopened and in its original packaging, AFC will refund you the full amount of the product including taxes and original shipping costs. AFC will also pay for the return shipping charges using our delivery services so no money will come out of your pocket. Please see our Return and Exchanges section for full details on how to return products.
- Can I check the status of my order?
Your product will ship out of the warehouse in 24 hours if you order before 1200h Singapore time. If you order after 1200h Singapore time, your order will ship in 48 hours. Once your order ships, Asian Food Channel will provide you with a tracking number that you can use to track your order online with our delivery partner.
- How long will my order take to reach me?
Asian Food Channel currently ships products to Indonesia, Hong Kong, Malaysia, Singapore, and Philippines. Our delivery methods are the same for each country: 2-3 working days delivery of all goods.
- Is it safe to use my credit card online?
Asian Food Channel recognizes that security is of the utmost importance to our customers. For your protection, we use the services of WorldPay, a global leader in secure online payment transactions which provides 128 Bit SSL (Secure Sockets Layer) encryption technology.
- What is WorldPay?
WorldPay is one of the most reliable systems available that ensures that your online transactions are secure when you pay with your Visa and/or Mastercard credit card. They are a division of the Royal Bank of Scotland, one of the world's largest banks. There is absolutely no issue with using your credit card with this system.
- Do you ship to multiple addresses?
We currently do not ship to multiple addresses. We are working on implementing this option in the near future.
- Which countries do you ship to?
Asian Food Channel currently ships products to:
- Indonesia
- Hong Kong
- Malaysia
- Singapore
- Philippines
- Thailand
- Brunei
- Do I have to use a credit card to purchase products on the AFC shop?
Yes. Products on the AFC shop can only be purchased via online credit card or debit card transactions. We do not offer a cash and carry option.
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